A Saudi games and digital products studio

We create memorable games and digital products that feel clear from the first use

We combine product design, engineering, and user experience to build games and digital products grounded in real needs and supported after launch

  • Game development
  • Digital product development
  • Operation and continuous improvement
A visual composition connecting game development, digital products, and operations
Clear concept. Thoughtful experience. A product ready to grow.

What we build

One product team for different ideas

We define the product need, design its journey, then build a technical foundation suited to real use and future iterations.

How we work

Every experience starts with the user

Clear stages reduce uncertainty and keep each decision tied to the product goal.

  1. 01

    Discover

    We define the problem, the user, and what needs to change.

  2. 02

    Design

    We build a flow and prototype that can be tested before expanding the scope.

  3. 03

    Build

    We turn the solution into a working product with continuous technical review.

  4. 04

    Validate

    We review behavior, performance, and accessibility before approving a release.

  5. 05

    Launch

    We publish the approved release with a clear, traceable launch plan.

  6. 06

    Operate

    We follow support, monitoring, and feedback after launch.

  7. 07

    Improve

    We turn what we learn from use into improvements for the next release.

Selected work

Projects shaped by Cup Code

All projects
Official header artwork for THE RAM’S EYE

Saudi first-person psychological horror

THE RAM’S EYE

In development

Inside an old Saudi home, a child’s fear of a ram becomes a complete nightmare. There is no traditional combat. Survival depends on hiding, managing fear, and listening.

  • Game design
  • Art direction
  • Engineering
Explore the project

Merchant and customer account management

Nawzo

In development

A platform project for small-merchant customer accounts, designed to move the ledger from paper into a reviewable digital experience.

  • Product strategy
  • UX design
  • Application development
Explore the project

A cup bringing ideas, play, and code together.

About the studio

One team seeing the product from more than one angle

We are a Saudi team building products through user experience, engineering, games, operation, and support. This keeps decisions connected to the product instead of splitting the problem across separate teams.

From the studio

Ideas and updates from the work

All articles

Cup Code community

Share an idea that helps shape a better experience

Enter the community to reach the Council, follow updates, and read studio knowledge and news.

A conceptual network of ideas and community participation

Let us begin

Have an idea worth building?

Share the details and the team will review the scope and the right next step.

Start your project